DMI

Reach

In the last quarter we reached
0 people

Madagascar

Themes: Family planning, COVID-19, Nutrition
Reach: 10.11 million
Languages used: Malagasy
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Malawi

Themes: Family planning, Early childhood development
Reach: 7.97 million
Languages used: Chichewa, Tumbuka
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Mozambique

Themes: Child survival, Nutrition, Family planning, COVID-19, Tuberculosis
Reach: 6.65 million
Languages used: Nyanja, Makhuwa, Lomwe, Chuabu, Nyungwe, Ndau, Sena, Portuguese
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Uganda

Themes: Family planning, COVID-19, Child survival
Reach: 11.96 million
Languages used: Luganda, Luo, Rufumbira, Kakwa
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Zambia

Themes: Family planning, Mental Health, COVID-19, Child survival
Reach: 7.83 million
Languages used: Bemba, Nyanja, Kaonde, Lozi, Lunda, Luvale, Tonga and English
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Burundi

Themes: Hygiene
Languages used: Kirundi
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Democratic Republic of the Congo

Themes: Family planning
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Ghana

Themes: Labour rights
Languages used: Twi, English
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Mauritania

Themes: Menstrual health, Family planning
Languages used: Hassaniya Arabic, Sonninke, Pular
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How we work

Science

We design campaigns and create content based on extensive formative research and rigorously evaluate our impact.

Stories

Story-based and culturally relevant spots ensure our behaviour change messages are engaging and memorable.

Saturation

Broadcast reaches large proportions of the population 6-10 times per day, every day.